Showing posts with label H and M. Show all posts
Showing posts with label H and M. Show all posts

Tuesday, 14 August 2012

Dark Campaigns

Even though I'm beginning to wonder if the UK ELLE distributers have forgotten about South Africa, I am intensely enjoying the September issue of UK VOGE. One of the many great things about a September issue is that it's a directory for just about every AW campaign worth knowing about. I flipped through the issue last night and picked my favourite ones for the season.

Except for one or two exceptions, each campaign brings out the darker side of the new season in a creative makes-your-eyes-happy kind of way. So here they are. What's your favourite?

 

Gucci
 


Versace
 


Paul Smith
 

Givenchy
 


Stella McCartney
 


Diane Von Furstenberg
 

Etro
 

DSquared²
 

Mulberry
 

Jitrois
 

H&M
 

Maje


Thursday, 5 April 2012

Banned Fashion

The UK is my number one destination when it comes to really great fashion magazines. It's also the place a fashion ad is most likely to get banned or almost banned... Sometimes for a good reason and sometimes for a very very strange one. Take a look at these...

Exhibit A: The David Beckham for H&M underwear campaign has narrowly escaped a UK ban as reported yesterday by UK VOGUE. Apatantly there have been three complaints to the Advertising Standards Authority saying that the images are not appropriate for children to see and quote 'offensive.' The ASA replied by saying the images are mildly sexual at best, and left it at that.

Exhibit B: The Marc Jacobs 'Oh, Lola!' campaign starring Dakota Fanning was banned because it was seen to sexualise a child. I've just recently done a 1800 word analysis on this ad (don't ask) and I must agree. The ad has a strong reference to the iconic novel 'Lolita' which is about a man who has a sexual relationship with his wife's underaged daughter. So we can safely say they had reason to can this one.

 

Exhibit C: Hold on your seats people... This Miu Miu AW11 ad was banned in the UK becuse it placed a child in a potentially dangerous position. The argument goes that because 14 year old Hailee Steinfeld is sitting on a train track and wiping something (perhaps a tear) out of her eye, that she is going to commit suicide. Now, I'm sure I don't need a 1800 word essay to prove that's being a little redicilous. Fact remains, it's banned.

So, if you were king or queen of the world, which of these would you ban?